Founded in 1968, the SAWI Academy for Marketing & Communication stands for over 50 years of experience in the field of education. Within Switzerland SAWI is the reference for vocational training and professional development in marketing and communication. Over the years SAWI has developed one of the biggest networks of experts in the domain of marketing and communication, thanks to its strong ties with the industry. With a campus in Lausanne and Zurich the students learn and thrive in a multinational, innovative, diverse and welcoming environment situated in the heart of Europe.


It is our mission to prepare students today and, in the future, to be able to perform in a market that is constantly evolving, thanks to a cutting-edge education given by specialized professionals. For over 50 years, our learning approach is rooted in the business world, which has been valued by both our students and the industry. SAWI graduates distinguish themselves through academic excellence, entrepreneurial spirit, customer and service orientation as well as workplace skills and are constantly discovering and forging new paths in unchartered terrains. The SAWI graduates advocate for sustainable management, are aware of their civic responsibility and contribute to the community on a local and global level.

Classroom at SAWI Academy